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Objective
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To create opportunities for CAFC to offer manufacturers and suppliers
to the fire services industry in Canada a qualified endorsement
on their product(s), of partnership in common toward the fire and
life safety mission.
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To create opportunities for strategic alliances that benefit the
profit objective of the partner.
Methodology
The following processes will be implemented to assist CAFC in meeting
the objectives.
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The CAFC will arrange initial meetings with those manufacturers/suppliers
to the fire services industry in Canada that have demonstrated an
interest in forming strategic alliances with the CAFC.
The CAFC will regularly meet with these partners for the purposes
of assuring maximum, mutually beneficial return on investment.
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The Investment Opportunity Plan will offer partners a three year
option, over which CAFC will endeavor to incrementally and significantly
increase each of the value, the value-added and the Return on Investment
associated with the plan.
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The CAFC will strike a committee for the purpose of developing
the criteria by which a specially designed logo will be licensed
and monitored. This committee will include all Investors and an
equal number of CAFC member choices.
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The committee will make suggestions to the CAFC respecting the
continued, effective marketing of the logo, thereby; raising public
and fire service awareness of the logo; branding the logo; increasing
the value of the logo, and; maintaining the credibility and reputation
of the logo.
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The logo will be available for use on committee-approved product/services
only.
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Each investor will be permitted one member on CAFC committee(s)
maintained for the purpose of influencing the policy that may directly
affect their market position in Canada.
Investment Details
Investors will be invited to partner with the CAFC in the following
manner:
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Cash Investment for three years:
Year #1 $50,000
Year #2 $75,000
Year #3 $100,000
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Following an approval process conducted at the Executive Committee
level of the CAFC, the association would provide the CAFC strategic
partner with a qualified endorsement of their product.
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Investors would be limited to two each per year.
Return on Investment
The strategic partner of CAFC will receive the following return on
investment:
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The opportunity to display a specially designed CAFC logo on certain,
specified and approved product(s) for a period of three years;
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To have the logo of the manufacturer of the approved product appear
as a strategic partner on the CAFC website (with links to the manufacturer’s
website) for a period of three years;
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To have the logo of the manufacturer of the approved product appear
at all major meetings or conferences in a prominent place for a
period of three years;
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To provide opportunities for the manufacturer to make a short
presentation on the product at the annual conference or trade show;
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Be provided with a free trade show booth at the Annual CAFC Trade
Show; and
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Be provided with one (1) reserved table for 8 at Fire Rescue Canada
Closing Banquet
Download PDF file of Investment Program Details
( requires Adobe Acrobat Reader available
here)

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